Even if you don’t know much about the culinary world, you probably know the infamous Michelin star rating system. Many chefs spend their careers chasing a star, and financiers see a high rating as the pinnacle for a successful investment. However, research by Ross School of Business professor Puneet Manchanda finds a decrease in Michelin stars often leads to improved consumer review ratings. Manchanda explains this puzzling outcome in this episode of the Business and Society podcast.
