Can a Tweet Become a Job Offer? U-M Research Suggests Yes

May 5, 2026
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Read time: <5 mins
A person in a light blazer smiles while looking at a smartphone outside a building at night.

A new U-M study finds that social media promotion can boost visibility and job outcomes for early-career scholars. For women in particular, greater amplification of their work improved career prospects, helping address longstanding disparities in academic labor markets. Read more in this research spotlight from the Institute for Social Research.

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