Gaston T. Gonzalez, '83

Book: The Long Conversation: Maximizing Business Value from Information Technology Investment

Co-Author(s): Oswaldo Lorenzo; Peter Kawalek; Boumediene Ramdani

About the Book

It takes a long time and a lot of learning to get the best out of your IT systems. What businesses really need now is to stop looking form the next technology silver bullet and make the most of what they already have. In short, businesses need to maximize the value for their existing IT assets. To succeed in the coming years, companies must continue and intensify “The Long Conversation” – the strategic and operational dialogues that businesses began years ago. Companies do no need to reach first for new hardware and/or software, but they do need new organizational practices, new capabilities and new social networks to support the continuity of that conversation.

About the Author

Gaston Gonzalez is a Director at Expertia Consulting Group with a 25 year experience in management consulting and teaching. He holds an MBA from the University of Miami, an MSE in Computer, Information and Control Engineering from The University of Michigan, and an Electronic Engineer degree from Universidad Simon Bolivar at Caracas-Venezuela.

Author Website: http://www.expertia.com